Categories: News

Coca-Cola is introducing new flavors, and people are hysterical

Coca-Cola has decided to take a bold step by introducing a new flavor after 10 years, shedding its sole reliance on classical Coke for a while to explore the limits of human taste. The new flavor in the spotlight is deemed “Orange-Vanilla” (and yes, they are ONE single flavor).

Seems like Coca-Cola could put a person to sleep by just using the two most boring words in their new product — Orange and Vanilla.

It met with a mixed bag of responses encouraging optimistic view like this:

Some neutral takes such as:

And, some brandishing it outright without any premeditation:

You gotta give it to Coca-Cola, which always loves to be in the spotlight of controversy and speculation.

But why on Earth ORANGE-VANILLA?

Coca-Cola had some explaining to do. Coca-Cola brand director Kate Carpenter quoted “We wanted to bring back positive memories of carefree summer days,” she further went on to add, “That’s why we leaned into the orange-vanilla flavor combination – which is reminiscent of the creamy orange popsicles we grew up loving, but in a classically Coke way.”

Honestly, there are a lot of things to get nostalgic about in ‘carefree summer days’. Meh.
Coca-Cola has always time and since banked on nostalgia and subtle nuances to reach a wider audience. Coca-Cola loves to tell a story behind every sip and make sure you find their ads relatable with you, in your day to day life.
But Orange Vanilla?– No one asked for it.
Judging by the whims of social media, you are either going to love it or end up spitting it in the first sip. Which version describes you best? React your thoughts below!
Manish M

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