Syco and Shanghai Media Join Hands to Launch ‘The Magnificent Dancer’

Simon Cowell’s Syco Entertainment and Shanghai Media Group have associated together to launch a Chinese talent show “The Magnificent Dancer.”

The agreement was signed at the initial stage of the Corona outbreak and the show will be aired in Dragon TV in the late spring. This will be Fremantle’s debut contract and licensing in China. The official confirmation was stated by Fremantle’s senior Vice President Distribution Asia, Haryaty Rahman.

The primetime show will launch a group of local talents across China. The show will have all genres of dance forms from jazz to ballet to hip hop. There will be quite a lot of rounds from audition to challenge and live performances.

Besides, Ganesh Rajaram, Fremantle’s GM and Executive VP sales Asia stated that: “China is an extremely accomplished and sophisticated market when it comes to international formats,” and “We are proud to be partnering again with Shanghai Media Group, who we work with on China’s Got Talent, to bring The Magnificent Dancer to China. This deal is a testament to their determination and commitment to an inspirational new dance show in the region.”

The dancing show was introduced in the U.K last January and was aired in BBC One completing 2 seasons and aired to date.